I know, you’ve seen Hunting Discomfort everywhere. But you’re curious where you might be able to find the best podcasts about the book… well, I have you covered! We’ve applied Hunting Discomfort to health, to business, to retail, to productivity, to trust, to doing hard things, to…

I’m deeply grateful, humbled and moved by the outpouring of support I continue to receive around my new book. I’m not sure I’ve ever received this many messages, texts, and calls from colleagues, family, friends, and even some brand new friends over this time. And I’m sure you’ve probably never received so many emails, texts and messages from us (thank you for the support and grace)….

14,609 days. That’s how long I’ve been on this planet and tomorrow is my 40th birthday. Hard to believe I’ve been alive that long. In that time I’ve learned a lot from many mentors, teachers and bad decisions. But one thing stands out as the most important.

Discomfort still sometimes stops me. That’s right. Even after about a decade of hunting discomfort of my own, countless hours researching, studying it and working with clients, I’m never surprised to see discomfort rear its head in my life. It’s part of the game…

Hunting Discomfort to create results might be backed up with brain science, philosophy and countless case studies, but it doesn’t live in theory. It lives in real lives, real experiences and real breakthroughs from people putting in the work. Here are just a few…

Hi, I’m Sterling. That I’m pretty sure you already know. But you might not know the whole #NoMatterWhat story if you’re one of the countless new people that have joined us in recent months. And with my book coming out soon, it seems like now would be a good time to reintroduce myself…

There’s one thing between you and the results you want – be it a higher functioning team, more leadership, more money or just more joy and happiness – you know what it is? That’s right…

We’re 6 weeks out from the launch of my new book, Hunting Discomfort. I know, I know, you can hardly wait! Neither can I. So we’re going to double down on that excitement with a few new bonuses you’ll get when you buy early. Are you ready to hear them?

The pain was excruciating! And then suddenly it was gone; felt better than it had in years, maybe ever! This was my Dad reflecting on his physical therapy appointment. But in my work over the last 10 years with leaders and businesses, it’s the same process we all go through if (and I do mean if) we want breakthrough results.

If you’re like most people and companies today, you probably think that tomorrow will be a lot like today. It just makes sense. Especially with our access to weather forecasts, traffic reports, news predictions and stock speculation telling us in some detail what tomorrow will bring. No surprises here! The reality is…

“Sterling, how can I do anything #NoMatterWhat?? The world is uncertain and what if I can’t?…” It’s one of the most frequently asked questions I get. And as you might…

At every turn, it seems like there are countless options to move forward. Where to post your content… What software to use… Even what ketchup to buy at the store!... And the many options we have…

We all know there are times when one isn’t enough.

One potato chip. One day of vacation. One hour of sleep. Not enough. Well, today, we add one more thing to the list…

We all live lives and run businesses that are committed to something. But it often isn’t what we think or have posted on the company vision page or in the mission statement. Without slowing down and understanding what we value most…

No matter what the situation, the challenge, the headwinds or the tailwinds, you always have exactly two options to move ahead (yes, yes, in both business and life). One of the options will leave you with the status quo – about what you have right now. The other will be transformative...

I could give you a long list of reasons why to buy my new book, Hunting Discomfort. The research-backed argument for why you need discomfort. How to use discomfort to effectively reach your goals. The real life examples of how it all works in practice. Exercises to create breakthroughs for your business and your life. And of course…

Goals are easy to think of but harder to achieve, aren’t they? I mean, isn’t that the nature of goals to begin with? What’s missing between…

Do you collect sports cards these days? Or, did you as a kid? I was the keynote speaker at the Topps Industry Conference (just acquired by Fanatics) this past Monday, an industry gathering by one of the few companies that actually make the cards. And if you didn’t know…

The world doesn’t wait on anyone. I’ve spent years of research, countless hours proving out the #NoMatterWhat process with people and companies and a tremendous amount of effort from many behind the scenes... You can imagine how excited we’ve been about the launch of Hunting Discomfort…

What should you be committed to #NoMatterWhat? It’s a question I get asked by people from nearly every company and every conference I work with. I’ve been doing this for a while now and I’ve noticed some trends. Through keynote speaking to hundreds of thousands all over the world and asking them what’s important – I’ve found that critical #NoMatterWhats boil down to four main categories: Health, wealth, relationships and ultimate (don’t worry, I’ll explain this last one in a minute).